29/11/2013

New product : Hurley Unveils The Phantom Fuse 3

The most innovative boardshort to-date features a revolutionary new breathable waistband.

Hurley continues to elevate performance surf apparel with the Phantom Fuse 3, the newest edition of the five-time SIMA award winning boardshort series. In stealth all-black with reflective detailing, the Phantom Fuse 3 incorporates a minimalist aesthetic with the ultimate lightweight fabric and new Fuse 3 technology unlike anything in the market. The end result: a lighter, even more comfortable boardshort that further extends surfing’s limitless performance possibilities.
Key Features Include:
  • A perforated neoprene waistband and Fuse net support structure, allowing more breathability, comfort and freedom. The waistband is designed to stretch and move with the body while anchoring the high-stretch fabric in a turbulent environment.
  • A new streamlined microclosure significantly reduces bulk. 
  • The classic Block Party silhouette, made from the signature Phantom fabric with welded construction, giving the short a “second skin” feel.
  • Like all Hurley boardshorts, Phantom Fuse 3 is made from recycled plastics. To date, more than 45 million plastic water bottles have been repurposed into Hurley boardshorts.



"We are in constant contact with our athletes to ensure our products perform at the highest level,” says Bruce Moore, Hurley VP of Innovation. “The innovation behind the Phantom Fuse 3 boardshort is the outcome of working closely with John John Florence and his demands for a boardshort that serves both high-performance and heavy condition needs — the kind of conditions he experiences daily on the North Shore.”


"Phantom Fuse 3 is great for everything,” said Hurley athlete John John Florence. “After wearing them all year, we've landed on a boardshort that’s light, breathable, stretchy and most of all strong."

The Hurley Phantom Fuse 3 debuts Friday, Nov. 29, 2013 on hurley.com and select Hawaii retailers for a suggested retail price of $125.

For more information on the Hurley Phantom Fuse 3, please visit www.hurley.com

Source hurley.com

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